My Clients
I’ve been really lucky to work with a bunch of lovely, brilliant people on interesting (and sometimes intense!) projects over the course of my career. I have nearly two decades of experience working as a designer and animator for on-air, social and 360 campaigns at Viacom — beginning with the MTV upfronts in 2004 — as well as other networks, including Sundance, Food Network, IFC, Cartoon Network and NBC. In 2023, I designed the titles and art directed two documentaries: Igniting the Spark and Kokomo City, which won two major awards at Sundance 2023. Outside of networks and film, I’ve worked on projects for agencies on a diverse range of brands including M&Ms, Paypal, KiwiCo, Harley Davidson, Martha Stewart, Chase and Bliss, plus L’Oréal’s Paris B2B shows, which I’ve worked on since 2011. In 2020, I worked with a number of clients who focused on social good, including Women’s March, Earth Day Live and the Muscular Dystrophy Association, and those projects ranged from social media campaigns to multi-channel live streamed fundraisers. My work on Vote With Us, a livestream from March On/future coalition, was nominated for a Webby in Virtual & Remote Public Service & Activism.
Hello, I’m Mary Hawkins
I’m an art director, animator+designer in New York City.
I’m a typography-driven art director who uses bold type and big color choices to bring playfulness and whimsy to motion graphics for pop-culture, beauty and kid’s brands. I also work with nonprofits and social good groups to create positive change. As a freelance art director, I collaborate with creative directors, writers and other creators to build out 360 campaigns that include social, broadcast and out-of-home. I have a flexible, broad-based skillset in design and illustration and I love finding new ways to bring motion and life to your projects.
Outside of work
I’m a dancer and dedicated volunteer. I believe that design can change the world, and I love to build up communities and make the world a better, prettier place. I’m the Head Jeerleader for Gotham Roller Derby. I have a thriving side hustle: Mary Likes Postcards. I’m the treasurer emeritus of Rise and Resist, and the protest posters I designed for them have been used to illustrate stories in a dozen major publications, including the New York Times, The Washington Post, MSNBC, CNN, NBC, ABC, The New Yorker and The Guardian.
Wanna get in touch?
Email me at hello@maryhawkins.com or contact my agent, Leslie, Leslie@OctopusTalent.com.