My Clients

I’ve been really lucky to work with a bunch of lovely, brilliant people on interesting (and sometimes intense!) projects over the course of my career. I have nearly two decades of experience working as a designer and animator for on-air, social and 360 campaigns at Viacom — beginning with the MTV upfronts in 2004 — as well as other networks, including Sundance, Food Network, IFC, Cartoon Network and NBC. In 2023, I designed the titles and art directed two documentaries: Igniting the Spark and Kokomo City, which won two major awards at Sundance 2023. Outside of networks and film, I’ve worked on projects for agencies on a diverse range of brands including M&Ms, Paypal, KiwiCo, Harley Davidson, Martha Stewart, Chase and Bliss, plus L’Oréal’s Paris B2B shows, which I’ve worked on since 2011. In 2020, I worked with a number of clients who focused on social good, including Women’s March, Earth Day Live and the Muscular Dystrophy Association, and those projects ranged from social media campaigns to multi-channel live streamed fundraisers. My work on Vote With Us, a livestream from March On/future coalition, was nominated for a Webby in Virtual & Remote Public Service & Activism.


Hello, I’m Mary Hawkins

I’m an art director, animator+designer in New York City.

I’m a typography-driven art director who uses bold type and big color choices to bring playfulness and whimsy to motion graphics for pop-culture, beauty and kid’s brands. I also work with nonprofits and social good groups to create positive change. As a freelance art director, I collaborate with creative directors, writers and other creators to build out 360 campaigns that include social, broadcast and out-of-home. I have a flexible, broad-based skillset in design and illustration and I love finding new ways to bring motion and life to your projects.

Outside of work

I’m a dancer and dedicated volunteer. I believe that design can change the world, and I love to build up communities and make the world a better, prettier place. I’m the Head Jeerleader for Gotham Roller Derby. I have a thriving side hustle: Mary Likes Postcards. I’m the treasurer emeritus of Rise and Resist, and the protest posters I designed for them have been used to illustrate stories in a dozen major publications, including the New York Times, The Washington Post, MSNBC, CNN, NBC, ABC, The New Yorker and The Guardian.

Wanna get in touch?

Email me at or contact my agent, Leslie,

Chat with me on Calendly.